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Sprint
How to Solve Big Problems and Test New Ideas in Just Five Days
1 of 1 copy available
Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?
Now there's a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.
In a Design Sprint, you take a small team, clear your schedules for a week, and rapidly progress from problem, to prototype, to tested solution using the step-by-step five-day process in this book.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It can replace the old office defaults with a smarter, more respectful, and more effective way of solving problems that brings out the best contributions of everyone on the team—and helps you spend your time on work that really matters.
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Creators
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Publisher
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Release date
March 8, 2016 -
Formats
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Kindle Book
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OverDrive Read
- ISBN: 9781501121777
- File size: 29872 KB
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EPUB ebook
- ISBN: 9781501121777
- File size: 30282 KB
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Languages
- English
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Reviews
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January 11, 2016
As designer Knapp recounts in the preface to this helpful business guide, he spent years feeling unhappy at work; most of his time was being spent on the least important things. Then he went to work at Google, which encourages focusing on the work that matters most. In the process, he learned important lessons about where the best ideas come from—in particular, that nothing forces focus like a deadline. Knapp and coauthors Zeratsky and Kowitz go on to describe the one-week “sprint” process that they use at Google Ventures to help startups. On Monday you map out your process, on Tuesday you sketch out competing solutions, on Wednesday you pick the winning strategy, on Thursday you create a realistic prototype, and on Friday you test your idea with your target customers. The authors walk readers through assembling small teams, learning quickly, using all of your tools, and learning from test cases (including Blue Bottle Coffee and One Medical Group). This workbook is a solid guide to getting unstuck and generating your next great idea. Agent: Christy Fletcher, Fletcher and Company. -
March 1, 2016
According to Knapp, John Zeratsky, and Braden Kowitz, all partners at Google Ventures, a sprint is a process for solving a business challenge in a week. The idea is that without the distractions of working on several projects at once, a small group of the right people can resolve a difficult problem in significantly less time. The book outlines the right people to invite, what questions to ask, and which rules to follow to make the endeavor successful. The authors' writing is engrossing and occasionally funny, offering advice on all sorts of aspects of the sprint process, even the unexpected, such as planning for whiteboards and which clock to buy. A solid portion of the work considers sprints that have been run with different businesses, including a coffee company and a robotics manufacturer, showing that this procedure might be more useful for a medium- to large-size company in which bureaucracy sometimes gets in the way of productiveness. VERDICT This enjoyable study on an intriguing and possibly beneficial procedure will be a great read for those who appreciated Paul B. Brown's Entrepreneurship for the Rest of Us.--Jessica Spears, Brooklyn P.L.
Copyright 2016 Library Journal, LLC Used with permission.
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