Tales from the Back Row

Starred review from September 15, 2015
Odell, a Cosmo.com editor, divides her look at the fashion industry into eight different groups (and, yes, groupies). There are trendsetters who dared to wear sweatpants to dinner way before a very well-known designer captured the look in one of his collections. For bloggers, she relates an absolutely hilarious tale about getting attention by donning street style, or, as she phrases it, lumbering inside of gliding. A person of importance never walks a hallway alone, she says about certain famous designers. And so on with bloggers, celebrities, editors, models, and you and me. This great comic narrative, laced with lots of name-dropping, will evoke chucklesand a sigh of relief that there are no reader portraits.(Reprinted with permission of Booklist, copyright 2015, American Library Association.)

June 15, 2015
The editor of Cosmopolitan.com dishes on the world of haute couture and its "exclusivity, shameless self-promotion, and extreme ideals of what is and isn't beautiful."In this collection of thoughts about her life as a fashion writer, Odell takes readers on a fun ride through an industry famous for its outlandishness. When she first began as a young fashion blogger for NYmag.com, the author quickly learned that she and her ilk were "like the global warming of the fashion industry-their impact only selectively acknowledged despite its undeniable existence." As an unknown, she was relegated to the back row of fashion shows top-heavy with celebrities and egotism. She experimented with attention-getting-but sometimes frankly ridiculous-styles such as pink acid-wash shorts both on and off the job while learning about fashion forecasting from the likes of Li Edelkoort. Odell describes encounters with top designers like Rachel Zoe and Karl Lagerfeld that initially terrified her. Despite having to deal with ferociously protective assistants on the one hand and outrageous eccentricities on the other, her experiences with both left her feeling "delirious." As Odell built her reputation, she caught the eye of Anna Wintour. The legendary Vogue editor interviewed her for a job that Odell characterizes as one for which she would have had to "[go] on valium every day just deciding what to wear every day." Her rising status in the world of fashion blogging eventually led to a coveted invitation to the Victoria's Secret Fashion Show. There, she met with the impossibly gorgeous women at the heart of the brand's success only to learn that "they, too, are as self-conscious as the rest of us." Odell's insight into what fashion tells us about ourselves is ultimately what makes her book so refreshing. As she observes, "the fashion industry, in many ways, is a study in how deeply we long to stand out in order to fit in." A sharply amusing fashion memoir.

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